'Success comes from standing out. Not fitting in.'

Combining a fusion of creativity and analytical experience, Tasia’s background in marketing and law has led her to a career in market research. Her mission is to enhance strategic insights by leveraging a cultural and storytelling perspective. With four years of diverse marketing experience, ranging from TikTok to the University of Sydney, Tasia believes that the path to driving meaningful impact for brands lies in genuinely understanding the consumer. To do this, she engages with trends, data analysis, and social listening, to unlock consumer behaviour and deliver invaluable insights to elevate brand strategies.