Storytelling has always been a passion for Abdul. Stories have been shared since the beginning of humankind and Abdul plans to use his background in statistical modelling and data analytics to be able to discover and deliver stories in the modern age of big data. He is soon to graduate from UNSW with a double degree in Actuarial Studies and Statistics and aspires to bring his fondness for numbers and belief in human insights to his current role as a brand and data analyst.

Anna’s love of problem solving and understanding consumer behaviour led to her interest in marketing research. She has enjoyed working with many multinational companies across a variety of industries to provide insightful and practical interpretations of research results that enable them to build their brands with confidence.
Anna has a passion for learning and education and is always looking for a new challenge. Anna holds a Bachelor of Business, graduating with first-class honours. She has also completed a Masters by Research in Marketing at the Ehrenberg-Bass Institute where she developed an enthusiasm for research and writing.

Andy is a highly attentive, detail orientated problem solver with 4 years of experience running data analytics in market research and 3 years of experience in applied statistics.
He has worked with many Australian organisations across industries such as finance, government policy, aviation, environment and more. His expertise extends to consulting, having managed projects end to end, liaising directly with c-suite executives to achieve success in driving business growth and reputational reform.

Data was a later love for Daniel, whose background is more in humanities and social sciences, including writing fiction. As it turns out, drafting up Excels about your favourite hobbies is a slippery slope to becoming a data guy. Daniel hopes to break through the clichés of “Arts kid” vs “STEM major” and bring out the beauty behind numbers and the data behind the arts. He brings a passion for social justice and sustainability into his role as a data analyst. Daniel holds a Bachelor of Commerce/Bachelor of Arts from the University of Sydney, majoring in Finance, Economics, and English.

Fascinated with storytelling from a young age, Grace was drawn to research and how it can be used to convey human stories and experiences. Starting as a research project coordinator in London, Grace learned the ins and outs of quantitative and qualitative research, working with a variety of clients in a range of sectors. Her interest in the arts has resulted in a particular specialism in the music and entertainment sector. A keen
problem solver, she enjoys working with clients to find creative research solutions to inform impactful strategic insights.

Phoebe’s appreciation of human behaviour sparked her interest in brand communications and advertising. She enjoys thinking critically and applying creative solutions when engaging with complicated problems. Phoebe’s flexible and approachable ethos is reflected as she works closely with clients, collating and refining consumer data to deliver meaningful insights. Phoebe holds a Bachelor of Commerce in Marketing and Management.

Aaron is a passionate researcher with over 15 years’ experience, working in both Australia and the UK. He began his career with Kantar Media in London before moving to Melbourne in 2012 and joining Nielsen. Best practice quantitative research has been Aaron’s strength, designing and managing consumer research across a range of industries, including FMCG, Automotive and Finance. He holds a degree in Sports Management with Business Administration and has been a keen footballer for many years.

Laura has worked across all aspects of market research for over a decade, where she has developed her passion for turning data and customer and market feedback into strategic business insights for her clients. She is an experienced qualitative and quantitative researcher, having worked across a wide range of business types and industries. Laura prides herself on her high attention to detail, quality work and client service, and loves diving into her clients’ businesses to design research that helps them understand their market and customer base and achieve their business goals.

Bec brings her marketing and events management background and skills to research client project management. Initially starting at House of Brand in finance, she moved into research first with brand analysis and now strategy. Rebecca prides herself on attention to detail and conscientiousness. She holds tertiary qualifications in both Marketing and Event Management. 

Rachael’s natural curiosity paired with marketing experience in large multi-national companies sparked her interest in consumer research that builds brands to be their best. She is passionate about the performing arts, an industry that she has been a part of for over 15 years. A lover of numbers and patterns, she is not afraid to dive in head-first and hunt for strategic solutions. She also prides herself on her project and time management skills. Rachael holds a Bachelor of Commerce in Marketing & Management from Macquarie University.